Affiliate Program

Join the Pure Fishing® Affiliate Program

At Pure Fishing®, we’re more than a collection of iconic brands—we’re a global community of passionate anglers and outdoor enthusiasts. From Berkley® innovation to PENN® saltwater durability, Abu Garcia® precision, and beyond, we equip anglers at every level with gear they can count on.

Now, we’re inviting creators, publishers, and businesses who share that passion to become part of our affiliate program—earning commission while promoting the world’s most trusted fishing brands.

Why Partner with Pure Fishing?

As an affiliate, you’ll connect your audience with gear from some of the most respected names in the sport. Whether you create content around freshwater finesse, saltwater strength, or lifestyle on and off the water, there’s a Pure Fishing brand that aligns with your message.

Affiliate Program Benefits

  • Competitive Commissions

– 10% for Content Partners
– 6% for Loyalty Partners

  • Access to Exclusive Promotions & Vanity Codes: Be the first to share unique offers tailored to your audience.
  • Early Access to New Releases: Get first-look opportunities for product launches across our family of brands.
  • Product Samples for Campaigns: Collaborate with us to feature products in your content with pre-approved free samples, based on audience and content alignment.
  • Custom Commission Opportunities: High-performing partners may qualify for personalized commission structures and additional incentives.

How It Works

Our affiliate program is managed by AvantLink, a trusted performance marketing network. After you're approved:

  1. Browse and select trackable links, banners, and promotional assets
  2. Share those links on your website, blog, or social channels
  3. Earn commission on every sale you help generate
  4. Access real-time reporting and performance tracking via AvantLink

Get Started Today

Apply Now on AvantLink

Once accepted, you’ll gain access to tools and assets for Pure Fishing and its portfolio of brands.

Whether you’re a seasoned content creator, outdoor blogger, gear reviewer, or fishing community leader—we’d love to work with you.