FREE STANDARD SHIPPING NO MINIMUM THRU 12/31/22

DISCOVER THE NEW
PENN® SLAMMER IV

CATCHING BIG FISH TAKES SKILL, PATIENCE, AND GEAR DESIGNED TO GET THE JOB DONE.

Step into the battlefield with confidence with the new and improved Slammer IV by your side. A tried and true family of reels known for unmatched durability and performance.

Discover the New PENN Slammer IV
THE BEST JUST GOT BETTER

SHOP THE PURE FISHING SALTWATER BRANDS

Berkley Fenwick Fin-Nor Greys Hardy Hodgman Johnson PENN PFlueger Shakespeare spiderwire Ugly Stik Van Staal

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SETTING THE STANDARD IN SALTWATER FISHING SINCE 1932

No matter where you fish, or what you fish for, look to Pure Fishing to perform flawlessly now and in the future.

Pure FishingOffshore Fishing

OFFSHORE FISHING

Pure FishingNearshore Fishing

NEARSHORE FISHING

Pure FishingInshore Fishing

INSHORE FISHING

Pure FishingSurf Fishing

SURF FISHING

SHOP PURE FISHING SALTWATER

With over two dozen brands and growing, Pure Fishing is proud to offer the world's best saltwater fishing reels, rods, equiptment, line, terminal, and apparel. Shop from PENN, Berkley, Fenwick, Fin-Nor, Greys and more!

New in Saltwater

New in Saltwater

Saltwater Reels

Saltwater Reels

Saltwater Fishing Rods

Saltwater Fishing Rods

Saltwater Rod and Reel Combos

Saltwater Rod & Reel Combos

Saltwater Bait

Saltwater Bait

Saltwater Fishing Line

Saltwater Fishing Line

All Pure Fishing Saltwater

All Pure Fishing Saltwater

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