About Abu Garcia

Decades of Experience. Obsession For Detail.


For generations, anglers the world over have put their trust in Abu Garcia for tackle that stands their toughest tests. It's a trust that's been earned by building products right the first time, and making them even better time after time.

We refuse to compromise on how we design, build and perfect Abu Garcia precision equipment. That's why decades of experience and obsession for detail are the hallmarks of Abu Garcia.

Just as generation after generation of Swedish craftsmen designed our products for superior performance, we continue to design cutting edge fishing equipment with our heritage in mind so generation after generation of anglers will enjoy the fruits of our labor and the thrill of the sport.

Our History


Abu Garcia, from our founding in 1921 to the present day.

For Life


A beautifully shot documentary that traces the history of one of the most revered fishing brands in the world.

Meet the Pros


Meet the Abu Garcia pro fisherman who dominate with great Abu Garcia products.



The latest news from Abu Garcia.

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